Grand Millennium Hotel, Kuala Lumpur, Malaysia




Zenith Bizness Excellence

Your partner in knowledge excellence is dedicated in providing practical, detailed information through platforms such as conferences and training programs. By providing up-to-date developments and trends in various industries Zenith Bizness Excellence enables organizations and companies to remain competitive, profitable, and successful in the market.

With more than 20 years of collective experience in training and event management, we understand the power of knowledge and training.

Having had the privilege of witnessing first-hand how lives are changed when this power is harnessed effectively through empowerment, creativity and productivity; our promise to you is to use these tools to assist you, whether as an individual or an organization, to realize your true potential and not only survive, but to thrive in today’s competitive environment.


From the 1950s, marketing began to shift is reliance away from economics and towards other disciplines, notably the behavioral sciences, including sociology, anthropology and clinical psychology. This resulted in a new emphasis on the consumer as a unit of analysis. Consumer behavior become business imperative. Over the years, marketers innovate and evolve to adapt to the current consumer trend. With the growing prominence of technology such as Big Data and Artificial Intelligence, consumer’s demands grow proportionately, hence the need for marketers to constantly and creatively adapt to meet these demands.

This conference will deliver the insights to help marketers to strategize marketing revolving the 21st Century consumers. Experts from around the region will share their successful strategy which will be presented by representative from top international companies. We believe this conference will give you the big picture of 21st Century consumers landscape and how marketing in top companies has been revolving around them. You cannot afford to ignore the 21st Century consumers, their demands are going to keep growing!

Why attend ?

  • Understand the current consumer trends from top industry speakers

  • Equip yourself with the skills and insights to flourish in the year ahead with case studies, keynotes, and discussions

  • Take away practical examples of how to integrate various marketing strategies to your own brand and organisation

  • Identify the most suitable marketing strategy for different types of consumers

  • Learn how to strategize marketing around your consumer from 20+ top marketers

  • Cross-reference ideas, concepts and queries relating to the various means of communication

  • Overcome the obstacles in understanding and implementing new technologies

  • Get insights on how a company’s return on marketing can match-up to others’

  • Build your network with the 200+ best minds in marketing

  • Get more insights in two days than weeks of market research and competitive benchmarking

This conference has been researched and designed for Chief Executive Officer, Chief Marketing Officer, Chief Data Officer, Chief Digital Officer, Head of Marketing, Head of Research and Development, Head of Product Development, and Brand Managers coming from various industries such as :

  • Retail

  • Fast Moving Consumer Goods (FMCG)

  • Food & Beverages (F&B)

  • Automotive

  • Media & Entertainment

  • Banking and Finance

  • Oil & Gas

  • Education

  • Telecommunication

  • Hospital & Healthcare

  • Property & Real Estate

Our Eminent Speakers

Lucien Harrington
Senior Vice President of Marketing & Communication
FOX Network Group, Hong Kong

Conrad Mendoza Jr
Regional Marketing Manager
HP Inc, Singapore

Mahmoud Dasser
Chief Marketing and Partnership Officer
TM One, Malaysia

Rafeah Ariffin
Senior General Manager of Marketing & Communications
KPJ Healthcare Berhad, Malaysia

Afrizal Abdul Rahim
Head of
Ericsson ConsumerLab South East Asia, Oceania & India

Varun Rai
Director of Marketing and New Business Development
Shell, Singapore

Jonathan Adams
Chief Marketing Officer
iCar Asia, Malaysia

Nitin Khattar
AVP, Big Data Architect
Astro, Malaysia

Sayantan Das
Managing Director (Malaysia & Brunei)
foodpanda, Malaysia

Raja Singham
Managing Director
BAC Education Group, Malaysia

Bastian Purrer
LYKE/JollyChic, Indonesia

Cheryl Han
Head of Marketing
DHL, Singapore

Galvin Widjaja
CEO & Founder, Singapore

Hemanth Jayaraman
Regional Marketing & Commercial
PepsiCo, Malaysia

Pankaj Khushani
Head of Analytics & Platform Partnerships, SEA
Google, Singapore

Kenny Ong
Managing Director (Malaysia, Singapore, Indochina)
Universal Music Group

Mayank Dutt
Customer Franchise Head
Citibank, Vietnam

Cherine Fong
Assistant Manager, Marketing
Shopee, Malaysia

Siddharth Sankhe
Director of Consumer Insight
Nielsen, Singapore

Joanne Teng
Senior Brand Manager
Mattel Inc, Malaysia

Faye Yong
Marketing Innovation Director
Vinda Group, South East Asia

Chris Greenough
Chief Marketing Officer & Co-founder

Roberto Cumaraswamy
Marketing Director
Roberto Cumaraswamy Malaysia

Hedvig Lyche
Founder & Managing Director
Core Agency Asia, Singapore

Be Part of Our Event

Maximise Your Involvement: Sponsorship and Exhibition Opportunities

Focused and high-level, the event will be an excellent platform to initiate new business relationships. With tailored networking, sponsors can achieve the face-to-face contact that overcrowded trade shows cannot deliver.

Exhibiting and Sponsorship options are extensive, and packages can be tailor-made to suit your individual company's needs. Most packages include complimentary entry passes, targeted marketing to industry officials and executives, and bespoke networking opportunities.

Find out more about the exhibiting, networking and sponsoring opportunities available by contacting:

Ms. Eleen S. Meleng
D : +603-2630 1566 | F : +603-2630 1466
E : | W :

Supporting Partners:


Event Location

Grand Millennium Hotel Kuala Lumpur
160, Bukit Bintang Street, Bukit Bintang
55100 Kuala Lumpur
Tel: (603) 2117 4888

Contact Us / send us a message

Zenith Bizness Excellence
Your Partner in Knowledge Excellence
2nd Floor, Wisma MAA-Medicare,
No 183 Jalan Sultan Azlan Shah,
51200 Kuala Lumpur
Phone: +603-2630 1566
Fax: +603 2630 1466